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Showing posts with label Luxe Paris Look of the year. Show all posts
Showing posts with label Luxe Paris Look of the year. Show all posts

Sunday, April 14, 2024

LUXE Paris LOOK of the YEAR 2024 TRIBUTE to our FASHION ICONS L$200,000 IN PRIZES!


For its 9th edition, the LOOK of the YEAR competition will pay tribute to five fashion icons of who have particularly inspired LUXE Paris over the course of its 12 years of existence. 

Participants will have to draw inspiration from these stylish icons to create a LUXE Paris outfit that meets their vision of fashion, and snap a picture to send us. Yes! Oui! Si! It is that easy!

LUXE Paris legendary friends

Three of these icons have left us but their exceptional talent and charisma have forever marked our memory and the fashion world, in Second Life or in reality: Frolic Mills, famous editor-producer-designer-model and so many other things, sadly deceased last winter, Jade Pono, our very dear LOOK of the YEAR 2022 who left SL in March 2023 to fight cancer and never came back...  and Gabrielle Coco Chanel, the one who revolutionized fashion by freeing women from their corsets in the 20'!

Our two other icons are still alive and kicking and shaping our virtual fashion world. They also greatly inspired LUXE Paris: Ponchituti Boucher, top model, co-owner of One On One Agency, nicknamed The Mother of all Models because she discovered so many stars of the runway, and Zuri Rayna, designer of the jewelry that bears her name, accomplished businesswoman and ardent supporter of SL designers.

Each of the 5 weeks of the contest application period will be dedicated to one of these icons and participants will have to create a LUXE Paris outfit for this particular star.

You don't know them very well? Our muses are told in very evocative texts, in the ICONS section of our website at
LUXE Paris Fashion House

There is also a Special Edition LOOK of the YEAR 2024 of LUXE Paris Magazine available at our main store at

Each of our fashion icons has its text and it is in the light of these Inspiration Texts that our jury will evaluate the applications. There will be no points allocated for physical resemblance with the icon or exact copy of the images we present to you for inspiration.

It's your creativity that counts. We don't want you to copy the icon's style but to present a look that she/he would love, wear with enthusiasm, or highly suggest to a friend of the opposite sex.

New this year

Another big news this year, men can participate! Regardless of the gender of the icons you choose to interpret, the inspirational texts offer the possibility of presenting a feminine or masculine version and our LOOK of the YEAR 2024 can be both, a woman or a man. LUXE Paris creates a wide range of clothing for everyone.

The first week of the competition will be dedicated to Jade Pono, this exquisite Japanese lady who represented LUXE Paris so brilliantly. Known for her outside-the-box style, Jade was also a promoter of beauty diversity. Find out more about her in her inspirational text on LUXE Paris website.

FULL PERM photos of your LUXE Paris outfits inspired by Jade must be sent to the avatar LUXEParisLOOKoftheYEAR inworld by June 20th before midnight. You must include your legacy name and that of the icon that inspired you in the title of your photos. Misidentified photos will be disqualified.

On June 22th, the jury will choose the six best applications of the week, that is to say the participants who have best interpreted Jade's inspirational text. These semi-finalists will be revealed on June 26th on our website and in the SL Enquirer. The photos of the semi-finalists will also be featured in the Spanish magazine SL Confidencial.

The second week will be devoted to Ponchituti Boucher, the third to Zuri Rayna, the fourth to Coco Chanel and the last to Frolic Mills. We will then have 30 semi-finalists selected by the jury. Detailed chronology of the contest in the SCHEDULE section of our website.

A free LUXE Paris ensemble

All participants will receive a free LUXE Paris ensemble upon receipt of their 1st photo! 

You can submit your application for one, few or all our icons and you can present up to 3 photos for each of our icons as long as they show different LUXE Paris outfits. The more you participate, the more likely you are to be noticed by our jury.

This competition is open to fashion professionals as well as amateurs, simply in love with fashion. The evaluation by the jury will be strictly based on the quality and originality of the styling presented. The LUXE Paris LOOK of the YEAR organization will offer free modelling training and mentoring to the finalists, for beginners and professionals. The renowned ONE On ONE Agency and IN-NOVA Academy will lead these training sessions.

When we will have 30 semi-finalists (6 semi-finalists per week/icon), the jury will re-evaluate all the 30 photos in the race to choose 12 grand finalists.

The most generous fashion competition

The twelve finalists, who will be revealed on July 31th on our website and in the SL Enquirer, will win L$84,000 in prizes. The winners of the title LUXE Paris LOOK of the YEAR will receive L$ 50,000 cash while the two runners up will win L$10,000 cash each. The trio will also share almost L$100,000 in gifts from our sponsors.

On September 8th, for the grand finale, each finalist will have to interpret the style of one of our icons but this time live on stage. The selection of the icon awarded to each finalist will be made by drawing lots.

So what are you waiting for? Immerse yourself in the inspirational text of your chosen icon and let your creativity flow. We are looking for an ambassador for LUXE Paris, a woman or a man who evokes our brand with elegance, charisma and innovation. Surprise us! Who knows? Your Second Life may be changed forever...

The 2024 edition of LUXE Paris LOOK of the YEAR is carried out in collaboration with One On One Productions, Zuri Jewelry, In-Nova Modelling Academy, SL Confidencial magazine, The SL Enquirer news site, Swank Events, Women & Menstuff, Hayabusa Design, ProPose, the Latin Quarter, Hyacinth Poses & Designs and SL4Live-TV.

Sunday, March 19, 2023

IMPORTANT NOTICE about the LUXE Paris LOOK of the YEAR contest


Dear friends, partners, sponsors, judges, and participants,

This is to inform you that we have decided to postpone the LOOK OF THE YEAR contest this year.

Paris and I have to devote more time to our real life for important reasons. To make this possible we need to postpone the competition for a year.  Our LOTY represents a huge workload and there is no question of doing things by halves.

However, our fashion house will remain active and dynamic, and we hope to take advantage of this break to refine our activity and gear up for the 2024 LUXE Paris Look of the Year. We will also continue to support all the SL fashion events that are close to our hearts.

We thank you for your wonderful and faithful cooperation and hope that you will understand our situation.
It's not a farewell but just a goodbye.

Gratefully ♥
Paris & Mika
LUXE Paris

Wednesday, August 3, 2022



The finalists of the LOOK of the YEAR competition took on their first challenge with flying colors on Sunday, presenting a super vintage show with fashion from LUXE Paris and jewelry from ZURI.

The 12 greats, all vying for the prestigious role of ambassador of LUXE Paris, were to interpret a decade of fashion that had been randomly assigned to them in a mega production directed by One On One agency. From long satin gloves and socialite 50s party dresses to minimalist and ethical 2020s fashion, the finalists took us on a journey through time with sharpness and originality while DJ Blueyes Bonetto set the mood with good old vintage tunes.

But while the spectators danced on their chairs and applauded their favorites, the judges meticulously evaluated the finalists, in search of the ideal candidate to represent LUXE Paris.

The scores awarded by the judges for this first challenge will be added to the scores of the second and final challenge next Sunday, August 7, and it is the sum that will determine the LUXE Paris LOOK of the YEAR winner.

The new LUXE Paris ambassador, who will be revealed immediately after the last challenge on Sunday, will win L$50,000 cash in addition to numerous gifts offered by sponsors. 

This eighth edition of the LUXE Paris LOOK of the YEAR competition is presented by One On One Agency, ZURI Jewelry, The Latin Quarters, In-Nova Model Training Academy, The SL Enquirer, SL Confidential magazine, SL20 magazine, Swank Event, Womenstuff Group, Visionaire Photo Institute, ProPose Modeling Poses, The A-List, The Free Dove and SL4Live-TV

You will find more information on the great adventure LOOK of the YEAR as well as your limo to go see the grand final Sunday on the organization's website at

Saturday, June 11, 2022

LUXE Paris LOOK of the YEAR


Eleanor, Gabriela, Hyaecinte, June, Noelia, Teabug!

The race is in full swing!  The LOOK of the YEAR Jury has chosen a third group of semi-finalists. EleanorJean, Gabriela Seubert, Hyaecinte, JuneMagic3, Noelia Ashland and Teabug are now eligible for the prestigious LOOK of the YEAR title and the huge prize pool of L$50,000 that comes with it.

And the adventure offers much more! The LUXE Paris style contest LOOK of the YEAR is one of the most generous in Second Life. Candidates, finalists... there are gifts for everyone!

Plus, an amazing team of mentors is there to help professional models stand out and introduce newcomers to the catwalk. Nope! You dont need to be a professional to participate! This contest is open to ALL stylish women!


So if you are a woman of style and believe you have what it takes to represent a major fashion brand, wait no longer! Grab your camera and snap your best LUXE Paris look! But hurry up because the jury will select the last two groups of 6 semi-finalists this week and next.

Remember: LUXE Paris is looking for an ambassador, a stylish and elegant woman who will represent the brand with grace and charisma.

30 semi-finalists will be chosen before the jury selects the twelve grand finalists who will participate in the inworld events.


Three stages will make up the final. First, there will be the Judges' Brunch where each of the finalists will have to make a short speech (written) explaining why they would be a good ambassador for LUXE Paris.

Two challenge shows will then allow the jury to assess the quality of the style and the stage presence of the finalists. For the first challenge, the finalists will have to illustrate one of the decades of fashion, from 1950 to the present day. The second challenge will focus on the Twelve Major Fashion Capitals of the planet.

It is the cumulative scores awarded by the judges during these two challenges that will determine the winner and her runners-up. 

Thursday, April 14, 2022

COULD YOU BE THE NEXT LUXE Paris LOOK of the YEAR? L$50,000 cash TO WIN!


A contest for ALL stylish women

Do you have a passion for fashion? Does your style and elegance set you apart? Well maybe
you have what it takes to become the next LUXE Paris ambassador and win L$50,000 cash!

No need to be a professional model because this competition is purely about style and we have the best experts to initiate you to the art of walking a stage so you live a beautiful and rewarding experience. 

But we are also calling the stars of the runway as style is definitely their cup of tea. They just have to have the guts to compete with beginners as every year we have newcomers who make it to the finale.

              LUXE Paris LOOK of the YEAR 2021-2022

‘’The best memory of my reign is when LUXE Paris published an article about me and my real-life experiences in the brand's magazine and website, in the SL Enquirer, and in the Spanish magazine SL Confidencial'', confides Valsnia with emotion. 
‘’I truly felt like a celebrity!’’

Valsnia refers to a report recounting her victory in the competition, the final of which coincided with her marriage in real life! 

Valsnia was about to walk for the grand finale when her real-life friends showed up at her house to surprise her and celebrate the end of her celibacy. 

‘’After a moment of panic, I  regained my composure and had everyone sit around my screen while explaining what was happening’’ relates Valsnia.


You got style? Try your luck and show it to us! It is really easy to participate and everyone who sends their photo will receive a LUXE Paris outfit as a gift upon receipt of their first submission! 

Do not hesitate! Trust your fashion flair! Put on a LUXE Paris outfit, add your charming style, capture a photo, put your official name in the title and send it with FULL PERMISSIONS to the avatar LUXEParisLOOKoftheYEAR inworld.

You can submit as many as 5 photos every week, but each picture must present a different LUXE Paris outfit. Each of the photos submitted will be evaluated by the jury as if it was a new candidate. So the sooner you start participating, the more likely you are to be selected for the semi-finals.

Each week for five weeks, starting May 30th, we will be posting photos of 6 semi-finalists on our website at and in The SL Enquirer. The semi-finalist's pictures will also be published in SL Confidencial magazine inworld. In addition, we will be exhibiting the photos of all the participants in the Hall of Candidates at our main store in Bao/67/72/26.

When we have 30 semi-finalists, our jury will then proceed to the selection of 12 finalists.


The twelve big ones, selected from the photos, will be revealed on July 4th and invited to the Judges' Brunch on July 17th. It is at this event that the finalists will each
receive a L$ 3000 LUXE Paris gift card (approximately 10 outfits) and L$ 1500 worth of Zuri jewelry! This will allow them to create their looks for the 2 challenges/shows at almost no cost. 

LUXE Paris and its prestigious partners are proud to present an inclusive competition where everything is done so that EVERYONE can flourish.


It is also at the Brunch that the jury will meet the finalists for the first time in person. The twelve greats will be called upon to play their role as ambassadors of LUXE Paris.

Why would they be good ambassadors? What are their assets to play such a role? Each of the finalists will be invited to type a short speech in the public chat to make themselves better known to the judges and will also have to answer questions from the jury.

For this event, the finalists will have to dress in LUXE Paris, as they would if they 
were LOOK of the YEAR and invited to represent the brand at a brunch with fashion VIPs. No marks will be awarded for this event but the presentations of the finalists will allow the judges to get an idea of their personality, which will certainly influence the scores during rounds 2 and 3 of the final.


Two challenge shows will effectively follow the Judges' Brunch. The theme of the first challenge will be ''Decades of Fashion 1950-2020'' as the second challenge will highlight the twelve most important fashion capitals of the planet. For each challenge, the 12 finalists will have to present a LUXE Paris outfit with ZURI Jewelry. 

It is the cumulative scores awarded by the judges during these two challenges that will determine who will be LUXE Paris LOOK of the YEAR 2022-2023 and the two runners-up.

A team of 15 judges from the worlds of fashion, media and entertainment will determine who will be the next LUXE Paris LOOK of the YEAR. This imposing and prestigious jury ensures a wide diversity of opinions and a transparent and fair process.

Over L$100,000 in prizes 

In addition to the L$50,000 in cash, the new LUXE Paris LOOK of the YEAR will win:

. One year of free shopping at LUXE Paris (value L$30,000)
. A tiara created especially for her by ZURI and a L$5,000 gift card
. A scholarship from IN-NOVA Modeling Academy (value L$ 3,500)
. A private photography class with Wren Noir, co-owner of Visionaire Photo Institute (L$5,000)
. A L$3,500 ProPose gift card (professional fashion poses)
. A L$2,000 Swank & Co gift card
, A VIP invitation to join the ranks of the prestigious ONE On ONE Modeling Agency.

The great winner will also be the protagonist of several reports in the magazine LUXE Paris, The SL Enquirer, SL Confidencial, SL20 as well as on LUXE Paris website.

The two super finalists will receive:

. L$10,000 in cash,
. A superb tiara from ZURI and a gift card (L$3,000, 2nd, L$2,000, 3rd)
. A L$5000 scholarship from IN-NOVA Modeling Academy, 
. A gift card from PROPOSE (L$2,500, 2nd, L$1,500, 3rd)
. A L$1,000 SWANK & CO gift card, 
. A private photography class with Wren Noir from VISIONAIRE (value L$5,000)
. A mentoring session with Ponchituti Boucher. 

They will also be interviewed for the magazines The SL Enquirer, SL20, SL Confidencial, and LUXE Paris.

Do you want to know more? Go at LUXE Paris LOOK of the YEAR 2022 

Friday, September 17, 2021

LUXE Paris LOOK of the YEAR 1st Runner-up BECKY KENAAN United States


LOOK of the YEAR finalist in 2012, 2018 and 2020, Becky Kenaan was in her fourth final this year when she finally reached the position of first runner-up, setting a record for perseverance in the same breath.

``Perseverance has been something ingrained in me by my parents since I was a small child, explains Becky. They have taught me to reach for the highest goals in my life, and never regret or be afraid to fail or fall short - for it builds upon your character and inner 
strength. Who knows... maybe I'll throw in my hat in the ring again next year!``

What motivates her? Taking up life's challenges. 

``Challenges make you dig deep into yourself, `` she says. ``Every challenge that comes our way takes us off the beaten track in many ways. The challenges of the LUXE Paris LOOK of the YEAR competition allowed me to expand my skills and knowledge base in fashion exponentially.``

No wonder Becky fell in love with the colors and fashion of Second Life, she is an architect and colorist in real life and has a passion for biophilic design. This new 
path of architecture builds on the fundamental love of humans for what is alive
and promotes the use of colors and shapes of nature, light, and water, to create an 
environment that makes human beings feel good.

``I am specialized in designing medical facilities and in the health care profession, 
color plays an especially important biophilic role for both emotional and physical 
well-being``, explains Becky.

``I find fashion and architecture to be very closely linked. In both cases, the form 
must marry the function but also deploy a fluidity, right proportions, a history and
a personal expression. 

I like to apply biophilia to both architecture and fashion. It is the very essence of our
humanity and binds us to all other living species.``

What does fashion mean to you?

``It is, sometimes, my own form of escapism`` confides Becky. `` It allows me to 
express my mood with conviction, to articulate my self-expression where words 
simply cannot. It often serves as an emotional boost that can make a dull day seem
brighter, and it also serves as a reminder that on even bad days, when nothing is 
going as I had planned, I’m armed. As Diana Vreeland once said, “Fashion must be 
the most intoxicating release from the banality of the world.


This is what Becky would change in the real world if she had a magic wand.

``I am concerned about where our world is headed these days,`` Becky continues.
``However, as an optimist, I believe that as the world evolves, so does humanity and 
that there is hope that our society will make the necessary corrections to improve the
human condition for us all.``

What was your first thought when it was announced that you were the first runner-up?

``WOW!  LOL...  I was certainly thrilled to reach this plateau in my modeling career!  
Of course, you always strive and hope to win the whole “kit and kaboodle... But the 
judging was very fair… and for me, the outcome served as an indicator as to where 
I ranked in this sensational group of talented women. I am honoured.``

Your best moment in this competition?

``I enjoyed the challenge “Reveal the LUXE Paris star in you'' hands down! I chose to 
embody Audrey Hepburn for her many contributions to French haute couture. Not only
did I admire her grace, beauty and intelligence, but I also admired her belief in helping 
others less fortunate than her.``

The worst moment?

``When my brother-in-law had passed away as a result of the COVID-19 virus. This 
came during my preparation for the finale.  It has devastated our family.``  

Sunday, April 25, 2021

LUXE Paris LOOK of the YEAR


The suspense begins. It is this weekend that the jury of the LUXE Paris LOOK of the YEAR competition will select the first group of six semi-finalists. You can still send your photo until Friday, April 30 at midnight.

Remember that the LUXE Paris fashion house is looking for its LOOK of the YEAR, an elegant and stylish woman who will represent the brand and win L $ 50,000 in cash!

Initially, the jury will choose 30 semi-finalists on the basis of the photos submitted by the candidates. The first selection of six semi-finalists this weekend will therefore be followed by four other selections in the following weeks.


You can submit as many photos as you want as long as each of the photos features a different LUXE Paris outfit. So if you are not chosen the first week, you can try your luck again with a different style the following week and so on.

ALL WOMEN OF STYLE ARE ELIGIBLE. No need to be a professional model as intensive training will be offered to inexperienced finalists by ONE On ONE agency, the main sponsor of the competition, as well as the IN-NOVA Academy. We will accompany you step by step while the runway professionals will also have the opportunity to polish their art thanks to private consultations with the legendary top model Ponchituti Boucher, the one we call  "the mother of all models''.


Easy to participate: Put on a LUXE Paris outfit, style it, capture a photo, put your official name in the title and send FULL PERM to avatar LUXEParisLOOKoftheYEAR in world. Gift for all participants!

In addition to the 50,000 LINDENS, the big winner will also receive a whole range of gifts offered by the sponsors of the competition. The two runners-up will each receive L $ 10,000 in cash and many gifts as well.

The winner LUXE Paris LOOK of the YEAR, as well as the runners up, will also be the stars of reports in several media including here in the SL Enquirer.

So what are you waiting for? You have nothing to lose and maybe a lot to gain! While several recognized models have worn the LOOK of the YEAR crown created by Zuri, the 2019 winner Quinte had never walked a runway before being chosen a finalist in the competition! This is to tell you that EVERYTHING is possible!

Discover all the details of this thrilling competition on our website at Contest | LUXE Paris LOOK of the YEAR

Or in the LUXE Paris magazine, available at the main store at Bao